Web design that does more than look good
Your website should actually support your business, not just be online collecting dust. I design and build bespoke, strategy-driven Squarespace websites that look great but are actually built to convert, with SEO baked in right from the start.
From layout to copy, every detail is carefully crafted to attract the right people, build trust, and turn visitors into customers. Whether you are launching something new or giving your current site a much-needed upgrade, your site will be ready to support your goals and grow with your business.
Full Service Web Design Services
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Full Service Web Design Services 〰️
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Strategic custom web design
We build on brand websites shaped around your goals. No generic templates, just intentional design that connects with people and drives action. Every decision is backed by solid branding and UX practices to lift your brand and make your site work harder for you.
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High-converting copywriting
Words that pull their weight for your business. We write clear, persuasive copy that informs and converts. The messaging stays consistent with your voice and is built to drive real results.
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User-friendly, powerful websites
Fast, functional, and scalable builds tailored to your needs. We bring your site to life with smart structure, intentional design, and seamless UX. Performance and reliability come standard.
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SEO that grows your traffic
We optimize your site to rank, reach, and resonate. From keywords to structure, we help your audience find you. Better visibility means more traffic, more leads, and lasting growth.
Why choose Fallis Design to build your website
Your website should be fully yours. It should be custom built, easy to manage, and never leave you dependent on a designer to make updates or stay in control.
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You have full ownership of your site, including the domain, platform, and content. Nothing is tied to me or locked behind a designer.
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Every site is designed from scratch. No templates. No shortcuts. Just your brand.
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Need a new logo or visual identity? I can build your brand and website together so everything stays consistent, clear, and aligned. You avoid the hassle of jumping between a logo designer and a web developer, and you end up with a stronger final result.
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No surprise retainers or hidden plugins. You can grow on your own or come back when you are ready.
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Built on Squarespace so you can make updates anytime.
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I don’t leave you hanging. I’ll walk you through your site so you know exactly how to use it.
Recent website projects, built with purpose
Here's a look at how strategy meets design in the real world.
CartStack
Website, UI/UX, Logo design, Brand guidelines
THE BRIEF
As part of a full identity refresh, CartStack needed a modern, conversion focused identity that matched their position in the cart recovery space. The goal was to unify the brand across the logo, website, and platform UI while improving clarity, usability, and trust.
THE SOLUTION
I led a full redesign across the logo, visual system, website, and UI/UX. The new identity makes a complex product easier to understand through clean design, approachable typography, and clear messaging. The updated site and platform now communicate value faster, guide users more intuitively, and support CartStack’s mission to help brands recover lost revenue with less friction.
To Have &
To Hold Blooms
Website, UI/UX, Logo design, Brand guidelines
Integrations: Booqable (Rental Software), Google Analytics
THE BRIEF
To Have & To Hold Blooms was a newly launched rental service under an established floral company in the Dallas area. They needed a distinct brand identity and website to introduce the new offering as a high-end, standalone experience. The goal was to convey quality, trust, and ease of use while allowing customers to browse inventory and submit rental inquiries online.
THE SOLUTION
I created the visual identity from the ground up, including logo design, brand guidelines, and a custom Squarespace website. The site integrates with Booqable for inventory and rental management, and was designed with a clean, romantic aesthetic that reflects the brand’s event-focused nature. The final result positions the business as a polished, professional extension of the parent floral company.
Fletch Feather Camo
Website, UI/UX, SEO, Copywriting, Custom Photography
Integrations: Elfsite (Store Locator), Google Analytics
THE BRIEF
Fletch Feather Camo is a new Texas-based brand offering a distinctive feather-pattern camouflage apparel line. As a new venture under ColorMix Graphics, they needed a website that introduced the brand with clarity, highlighted its hunting-inspired design, and supported both storytelling and retail expansion.
THE SOLUTION
I designed and built a custom Squarespace website featuring SEO-optimized copywriting, custom photography, and a user-friendly layout. The visual direction showcases the brand’s unique camo pattern while keeping the experience clean and easy to navigate. I also integrated Elfsight to enable a dynamic store locator, supporting the brand’s growing retail presence across the South.
True Bond Roofing
Website, UI/UX, Logo animation, Brand guidelines
Integrations: Company Cam, Olark (Live Chat), Common Ninja (Google Reviews)
THE BRIEF
True Bond Roofing, a Dallas–Fort Worth roofing company, came to me with a goal: turn their outdated, difficult-to-navigate website into a clean, user-friendly experience that would generate more leads. While they had a logo and basic branding in place, they needed a site that looked more professional, built trust quickly, and supported long-term growth through improved SEO and user experience.
THE SOLUTION
I redesigned their Squarespace website with a focus on clarity, performance, and lead generation. The updated layout highlights key services, integrates content from their YouTube channel, and makes it easy for users to get in touch. I also wrote blog articles, added a robust FAQ section, and built city-specific landing pages to improve search visibility. Additional features like live chat, customer reviews, and project photo galleries further support trust and engagement.
